Recent Engagements

AD SPACE - Assisted this digital billboard company in developing company positioning documents and business plan; counseled on management infrastructure, potential acquirers/investors and introduced company to same.

COUPON BUG - Conducted due diligence of similar online coupon companies; advised company in developing their marketing communications platforms and online layout; counseled them on potential acquirers/investors, as well as made introductions to same.

EGGS OVERNIGHT - Aided this specialized shipping service company in finding and introducing potential new clients and investors for their business.

LINEAGE - Counseled this VC firm in conceptualizing and developing retention and collaboration incentive plans for one of its portfolio companies, a multinational branding and design firm.

MISSION - Assisted this athletic skincare startup from its early stage development through the financing stage. Aided in the development of business plan model; advised on brand-building and marketing communications layouts; and provided retail and financing introductions.

ONE-TO-ONE INTERACTIVE - Counseled this fast-growing digital communications group on growth strategies, potential acquirers and timing of potential liquidity transactions; also made introductions to potential investors.

OUR STAGE - Assisted this online multi-layered entertainment company in identifying radio and media platforms to run in conjunction with their various programs; counseled on marketing communications initiatives; aided in finding and introducing new clients and investors.

RIPE DIGITAL ENTERTAINMENT - Counseled this cross-platform (broadband, digital cable and cellular) content creator and distributor of programming aimed at highly desirable young audiences (males, urban, etc.) on its advertiser strategies; assisted in making introductions to agency media decision-makers, and introducing potential investors.

SPRINGBOARD - Conducted due diligence, wrote company positioning documents and business plan for this retail grocery smart cart electronic shopping system, counseled on potential acquirers/investors and introduced company to same.

UMAGINATION - Assisted this consumer product innovation lab start-up in identifying promising marketing partners and provided introductions to same. Reviewed product placements and counseled on potential partnership opportunities, as well as introduced them to potential investors.

ZOUNDS - Conducted due diligence of this early stage hearing aid designer and retailer, provided input on company's consumer marketing strategy and communications plan, and provided introductions to potential investors.

Various Government Programs - Over the years, Phil Geier has worked in conjunction with various NGOs and government agencies to help develop and promote policy initiatives and white papers addressing a variety of political, social, economic and environmental issues in various sectors. Some examples include:

  • Worked with several business associations on Free Speech in commercial advertising;
  • Developed a position paper and communications program in conjunction with the Ad Council for energy conservation on national level that was presented to the U.S. Secretary of Energy;
  • Put together several economic stimulus proposals over the years that were presented to high-level officials at the U.S. Treasury Department in two separate administrations, as well as an Asian country's economic council.
Work with Charitable Organizations - Phil Geier serves as director on the boards of five non-profit and charitable organizations. In addition to serving in this capacity on a pro bono basis, he has worked with the organizations on the following projects:
  • Developed and geared marketing/communications campaigns targeting specific communities and creating awareness and name recognition for the various organizations; [i.e., Save the Children, Autism Speaks, Whitney Museum]
  • Assisted in the creation and development of websites aiming to draw attention and fundraising for the organization, as well as created an online community for the exchange of information and resources, as well as involving the Advertising Council in the campaign. [i.e., Autism Speaks]
  • Created, developed and finalized a targeted donor program to aid on a specific global health initiative. [i.e., Save the Children's Survive to Five]
 
 







 
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